With a concept that focused on “motion’, an idea derived from Schindler’s tagline “Moving to the future of Mobility”, Design Junction created a bold red Tapered Arch that carries the core functions of the public areas (waiting area, reception, boardroom, training room & beverage bay). The Tapered Arch symbolizes the sprinting start of speed and a swift movement to the future of mobility. Concurrently, its thick framework is an analogy for the reliability and stability of Schindler lifts.
The corporate colours of Schindler Lifts are prevalently used in Design Junction’s redesign. Reds are mainly used in accent areas or important public areas as a highlight. Public functions such as the board room, and meeting rooms are clustered at the front end portion, while office workstations and internal function rooms are positioned further in to ensure security and privacy.